Capwiz Email Relationship Mgmt Election Guides Packages


Some vendors offer the
option of sending the same message as a fax and an email via a single “send message” click in their online advocacy applications. This is
termed “double-dipping.” Capwiz does not do this and here is why:
We have been working on the Hill for almost twenty years and in that time we have gained a reputation for not
only providing quality information about Congress, but for understanding how congressional offices handle constituent communication. Surveys
of congressional staff have specifically addressed the issue of double dipping. Overwhelmingly, offices are not impressed by redundant messages
from the same person. In fact, the practice can be counterproductive.
The databases maintained by congressional offices quickly identify the redundant messages so the benefit of increased
message volume is undermined by an office needing to handle the same message from the same sender twice. If you have ever been in the position
of having to repeat an administrative task needlessly you can imagine how the practice of double dipping makes a legislative correspondent feel
about such campaigns and by extension the sponsoring organization.
Capwiz sends messages five ways so we’re committed to providing constituents a variety of messaging methods, but each
message should build on the last in order to provide the recipient with useful information. Redundant messages from the same person typically
serve only to reinforce the notion that the sponsoring organization values quantity over quality, and that they are blind to the administrative
burden such campaigns exact on already stretched resources within congressional offices.
Capitol Advantage understands that building fair, professional, and long-term relationships with elected officials and
their staffs is the most productive means to influencing the legislative process. Technology that undermines those efforts, while possibly
attractive in the near term, doesn’t fit with our mission of giving common people political power.
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